India is a fast-paced, energetic and ‘emotional’ economy which presents a myriad of learning opportunities for brand management and communications professionals. By Siddhartha Mukherjee.
For more communications professionals to make it into the C-suite, our industry must get better at using measurement to understand the multifaceted ways reputation is shaped. By Charlotte West.
The PR industry in the Middle East PR is set for strong growth over the coming decade, powered by state-owned investment funds and national champions. By Sunil John
The public relations discipline has emerged stronger from covid-19 but it needs to build on its legacy from the crisis with innovation in education, learning and development. By Stephen Waddington.
The year of the pandemic may have been a watershed for CSR. But a gap remains between what people want companies to prioritize, and what companies do. By Daniel Silberhorn.
Many businesses have misjudged the Chinese market. Here are five blunders to avoid. By Sally Maier-Yip.
A global company, a dangerous time and five hard-won lessons in risk communication. By William Moss.
The misplaced sense of invincibility among leaders and a failure by organizations to challenge it are catalysts for disaster. By James Lukaszewski.
Public relations has a role to play in shaping the leadership models called for in these tricky ‘in-between’ times. By Catherine Arrow.
EUPRERA research looks at how populations of three European countries hit hard by the first wave of the pandemic responded to the communication management approaches of their governments. By Angeles Moreno (pictured), Ralph Tench and Stefania Romenti.