By:
Bianca Ghose
21/10/2024
Protecting a company’s most valuable asset in a volatile environment calls for not just skill, but spine. By Bianca Ghose.
By:
Dr. Nikolina Ljepava
14/10/2024
Clear ethical standards and frameworks are needed to separate truth from fakery. By Nikolina Ljepava.
By:
Danijel Koletić
07/10/2024
Why I launched the Roman Declaration of Green Communication Responsibility initiative. By Danijel Koletić.
By:
Christina Kim
30/09/2024
There is much to learn from the principles that drive the success of Korean brands. By Christina Kim.
By:
Daniel Silberhorn
23/09/2024
What makes a winner? Introduced in 2022, the IPRA Golden World Awards’ climate change category highlights how PR can play a role in tackling the climate crisis. By Daniel Silberhorn.
By:
Roger Hurni
16/09/2024
PR professionals can bridge the gap between technology and humanity—and we should think of AI as “artificial interpretation”. By Roger Hurni.
By:
Stuart Maister
09/09/2024
Strategic communications is fundamentally about reputation. And reputation boils down to the question: are you trusted? By Stuart Maister.
By:
Dana Oancea
02/09/2024
An interview with the noted professor and author James E. Grunig on PR and ethics. By Dana Oancea.
By:
Erik van de Nadort
26/08/2024
Many people are growing weary of AI-led communication and looking for authentic human experiences. By Erik van de Nadort.
By:
Philip Tate
19/08/2024
Mentoring is more important than ever and IPRA members should have a lifelong commitment to it. By Philip Tate.
