IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession.
IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship.
IPRA — leading trust and ethics in global communication
Sign up to IPRA Golden World Awards 2020 news
We are currently offering the best PR essays of 2019 as an IPRA Thought Leadership yearbook to non-members of IPRA in exchange for signing up to Golden World Awards 2020 news. This weekly email sent from February to May tells you how and when to enter the world's top PR competition, together with tips on how to win.
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Latest IPRA Thought Leadership Essays:
ITL #353 Looking forward: why strategic communicators need a futurist (and curious) mindset
Futurists are not only curious, they’ve learned to train their curiosity to see things others don’t. Doing so allows them to anticipate customer needs to develop more effective communications. By Stephen Dupont.
By: Stephen Dupont 13/01/2020
ITL #352 Change versus transformation: our new communications imperative
The communication profession must recognize and understand the differences between “change” and “transformation” and develop the distinct skills each require. By Maril MacDonald.
By: Maril MacDonald 06/01/2020
ITL #351 Henry Schein: delivering a brand story across language and cultural barriers
Health care solutions provider Henry Schein works hard to ensure consistency in the way its “Rely on us” brand promise is delivered internationally. By Ann Marie Gothard.
By: Ann Marie Gothard 23/12/2019
Latest from the Press Room:
Harold Burson In Memoriam
IPRA pays its respects to one of the founding fathers of PR, Harold Burson who has passe...
Message from the IPRA President: 10, 9, 8, 7... December 2019
As we count down to Christmas I want to thank you all for your contributions to the momentum w...