IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession.
IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship.
IPRA – leading trust and ethics in global communication
Latest IPRA Thought Leadership Essays:
ITL #311 - Social consciousness for capital gains: how corporate campaigns have commodified social responsibility
When businesses take a chance on being at the forefront of social issues they put their integrity on the line. By Ronke Lawal.
By: Ronke Lawal 18/03/2019
ITL #310 - No conversation, no civilization: why talking matters more than ever
Effective solutions start with opposing sides spending time together and entering into conversation with a willingness not just to hear each other out but also to feel each other out. By Marian Salzman.
By: Marian Salzman 11/03/2019
ITL #309: The art of the barter: extending hospitality to Instagram influencers
Identifying and working with the right social media influencers for a specific hotel, spa or restaurant can deliver impressive marketing results without breaking the bank. By Louise O’Brien.
By: Louise O’Brien 04/03/2019
Latest from the Press Room:
IPRA president redefines role as leading trust and ethics in global communication
Svetlana Stavreva, the new President of the International Public Relations Association, has de...
Message from the IPRA President: Increasing business relevance through PR expertise: February 2019
Last month Baku, the beautiful capital city of Azerbaijan, became th...