IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession.
IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays and webinars, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship.
IPRA — leading trust and ethics in global communication
The IPRA Golden World Awards:
The annual IPRA Golden World Awards (GWA) initiative, established in 1990, recognizes excellence in public relations practice worldwide in a variety of categories. Recipients of the award take particular pride in the recognition granted to their entry as meeting international standards of excellence in public relations. The Global Contribution Award recognises a campaign with an objective of meeting one of the UN's 17 Sustainable Development Goals. The overall IPRA Grand Prix for Excellence is presented to the entry judged as representing the highest standards that year. While there are many national and regional PR awards, there is only one truly global scheme: the GWA.
Latest IPRA Thought Leadership Essays:
ITL #543 Smart communication: building trust to help regional projects succeed
Local communities need to understand and feel a part of the projects that are planned in their neighborhoods. By Bosco Marti.
By: Bosco Marti 25/09/2023
ITL #542 Mastering APAC's communication mosaic: key strategies for success
Embrace digital, ‘gloca-lization’ and diversity for successful communications in Asia Pacific. By Serina Tan
By: Serina Tan 18/09/2023
ITL #541 Pay-to-play for visibility: Navigating the media landscape where earned media is not the norm
If content is becoming paid for, what differentiates us from advertisers? By Rafiat Gawat.
By: Rafiat Gawat 11/09/2023
Latest from the Press Room:
Invitation to an IPRA webinar on diversity and PR: Thursday 12 October
I am pleased to invite you to the next in the series of IPRA Thought Leadership webinars. The webinar Diversit...
Message from the IPRA President: A time of transition September 2023
Hello, dear PR enthusiasts from all over the world.
This is my ninth message to you. Almost...