PR Training

IPRA has partnered with the all-online PR training organisation – The PR Training Academy.

The Academy provides a range of communications training in multiple disciplines right across the PR spectrum. Choose the annual option or the individual course option.




What is the Academy?


The PR Training Academy is a bespoke membership platform for PR practitioners, providing bite-sized online courses in communications disciplines such as writing features, negotiating sponsorship or training your voice for radio. The courses combine text, audio and video.



How long are the courses?


Courses are a maximum of three hours and are intended as a working resource for practitioners who might need to improve certain skills. There are two options: Annual and Individual. You may access all 14 current courses (and more to come) within the platform for 12 months from the date of enrolment. This costs IPRA members £472 per year and you may also choose a free trial. Or sign-up for one course individually for £65.



How many courses are there?


You begin with a choice of 14 courses and the Academy will be creating an additional 6 new courses each quarter. Training topics are continually reviewed in light of current PR practise.



Has IPRA reviewed the courses?


Yes. Members of the IPRA Education Committee have reviewed these courses on your behalf. They are endorsed by IPRA.



What other endorsement are there?


The PR Training Academy has won gold at the American Business Awards for PR Innovation of the Year. The Academy is a member of the European Association for Distance Learning whose members train over two million people each year.



Are they suited for remote working?


Absolutely. We are launching this member service now so you and your staff members who are working remotely can benefit immediately.



Is there a special IPRA rate?


Yes of course. IPRA has negotiated a 10% discount for our members.