
ABA Chapter
While IPRA is a global community of PR practitioners, there is also a need to network and meet locally. The Alpe-Balkan-Adria Chapter (ABA Chapter) brings together IPRA members from this region in South East Europe.
Currently there are members from the following countries:
Croatia, Bosnia and Herzegovina, Montenegro, Serbia, Slovenia.
Objectives
In line with the IPRA mission of leading trust and ethics in global communication, the ABA
Chapter will:
- Promote trusted and ethical public relations in the region;
- Transfer global knowledge and experience to the region;
- Encourage continual professional development for PR practitioners in the region;
- Forge new relationships with professional and business associations in the region;
- Recruit new members to IPRA from within the region;
- Encourage increased number of GWA entries from the region.
For information on how to participate please contact the IPRA Secretariat using our contact
form here.
Latest Ipra ITL:

ITL #612 From bias to balance: the business case for addressing ageism in communications

ITL #611 Playing the long game: how PR outpaces short-term marketing metrics

ITL #610 Strengthening the board of directors: its new communicative responsibility is key

ITL #609 Behind the scenes: the power of neuroscience in decision-making
Latest from the Press Room:
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Message from the IPRA President: 70 Years of leading trust and ethics in global communication February 2025
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Invitation to an IPRA webinar: what it takes to make a great GWA entry
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Message from the IPRA President: Essential skills for building relationships January 2025
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IPRA and TUHID Turkey sign co-operation agreement