IPRA Thought Leadership (ITL) essays deliver relevant and engaging content for anyone involved in Public Relations with an international dimention. They provide valuable insight and forthright opinion on the keys trends and live issues that really matter in the fast-changing world of Public Realations today.
The essays are written by respected experts in the field of communications such as senior practitioners and prominent academics, each essay is informative and intended to stimulate debate accross the PR industry.
Contributors to date include:
This is a fascinating age for Public Relations and we are very excited to be addressing its hot topics, challenges and seismic shifts. From board level reputation management and crisis handling concerns, through government relations to brand building, internal communications,