Building engagement was critical following the merger that formed specialist housing and care group Anchor Hanover. By Mario Ambrosi.
Luis Avellaneda Ulloa
The Peruvian PR sector is considerably smaller than many other South American markets but strong economic growth and increasing professionalism provide firm foundations for future development. By Luis Avellaneda Ulloa.
Accenture has introduced a new thought leadership philosophy and process that allows it to shape the narrative of each story and sharpen its angle at an early stage. By Stacey Jones and Jill Kramer.
Leaders of corporate communications functions are having to rethink their strategic approach and reshape structures to create engagement engine rooms. By Lutz Meyer.
Managing risk in a world of increasing motion and consumer expectation calls for a fresh approach to issues and crisis management. By Rebecca Wilson.
For persuasive, game-changing results, thought leadership content has to deliver a “Return on Objectives”. By Ken Mandelkern.
Communicators have a vital role to play in building the partnerships needed to solve climate change issues. By Daniel Silberhorn.
Although carefully crafted crisis protocols remain essential, in today’s fast-paced world it’s vital to stay open minded when disaster strikes. By Rania Azab.
Why are some public figures able to survive and sometimes even thrive despite repeatedly causing offence? By Gerry McCusker.
Companies must give sufficient power to their local people on the ground so that they are able to implement what makes sense in their markets. By Jennifer Leppington-Clark.