By:
Vic Miller
03/01/2024
Gut feeling remains a comms professional's super skill, but only when used in conjunction with audience knowledge. By Vic Miller.
By:
Crispin Manners
18/12/2023
The PR sector must shift from focusing on what we do, to the business outcome, impact and ROI that matter to the CEO. By Crispin Manners.
By:
Ren Bowman
11/12/2023
Although 100% remote, a B2B AdTech PR agency achieves breathtakingly good workplace culture scores. By Ren Bowman.
By:
Patrik Schober
04/12/2023
It’s vital that the public relations industry stays on top of major global trends. By Patrik Schober.
By:
Rashmi Soni
27/11/2023
When a brand tells its story honestly and compassionately, it weaves a narrative that customers can connect with on a personal level. By Rashmi Soni.
By:
Lynette Jackson
20/11/2023
Siemens has built a powerful corporate thought leadership strategy on four main principles. By Lynette Jackson.
By:
Kimberly Cohen
06/11/2023
A vision to deliver impactful communication strategies about social changes for the wellbeing of women and girls. By Kim Cohen.
By:
Md Abdul Quayyum
06/11/2023
A development communications perspective from disaster-prone Bangladesh. By Md Abdul Quayyum.
By:
Nils Haupt
30/10/2023
Business leaders are perceived as unifiers and targeted communication from CEOs can enhance this image. By Nils Haupt.
By:
Nick Seymour
23/10/2023
Done correctly, communicating across different platforms and channels helps businesses reinforce brand identity with their target audience. By Nick Seymour.
