Thought Leadership Essays

Golden Reflections

By: Jean-Pierre Beaudoin 18/09/2010

Professional homogeneity and cultural diversity have made it a rich year for the IPRA Golden World Awards, writes chairman of the judging panel Jean-Pierre Beaudoin.

Managing The Opinion Factor

By: Jean-Pierre Beaudoin 13/10/2006

The growth in foreign ownership of major businesses has generated both cultural and communications challenges. Jean-Pierre Beaudoin says PR practitioners must increasingly take into account the ‘global map’ of their cleints.