Thought Leadership Essays

Viewing posts from March, 2019

ITL #311 - Social consciousness for capital gains: how corporate campaigns have commodified social responsibility

When businesses take a chance on being at the forefront of social issues they put their integrity on the line. By Ronke Lawal.

ITL #310 - No conversation, no civilization: why talking matters more than ever

Effective solutions start with opposing sides spending time together and entering into conversation with a willingness not just to hear each other out but also to feel each other out. By Marian Salzman.

ITL #309: The art of the barter: extending hospitality to Instagram influencers

Identifying and working with the right social media influencers for a specific hotel, spa or restaurant can deliver impressive marketing results without breaking the bank. By Louise O’Brien.
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