Thought Leadership Essays

ITL #524 Strategic foresight: 10 considerations for PR practitioners

author"s portrait For the three years ahead, public relations practitioners require long-term strategic foresight. By Alain Grossbard.

ITL #480 PR is NOT press relations: tackling misconceptions

author"s portrait The nature of public relations today is widely misunderstood. To paint a more accurate picture, IPRA has developed a series of communications about the value of public relations to society. By Alain Grossbard.

ITL #339 A quick text: the real value of SMS to PR practitioners

author"s portrait Given that SMS delivers immediacy and impact, more PR professionals should incorporate it into communications programmes. By Alain Grossbard.
Welcome to IPRA


Authors

Archive

July (5)
June (4)
May (4)
July (5)
June (4)
May (5)
July (4)
June (4)
May (5)
July (4)
June (4)
May (5)
July (4)
June (5)
May (4)
July (5)
June (4)
May (4)
July (5)
June (4)
May (4)
July (5)
June (4)
May (5)
July (3)
June (4)
May (5)
July (4)
June (5)
May (5)
July (5)
June (4)
May (4)
July (4)
June (3)
May (3)
June (8)
June (17)
March (15)
June (14)
April (20)
June (16)
April (17)
June (16)
April (13)
July (9)
April (15)
Follow IPRA: