Thought Leadership Essays

Viewing posts from April, 2026

ITL #674 The power of credibility: who maintains influence in an era of media distrust?

author"s portrait It is increasingly common to see tech influencers occupy several roles within the media ecosystem. By Rebecca Donnelly.

ITL #673   The new rules of visibility: PR teams must serve two different audiences simultaneously

author"s portrait Earned coverage now carries influence beyond the reader, feeding generative AI tools used by billions of people each day. By Lizi Sprague.

ITL #672 Experienced risk judgment: the case for functional expertise in communications leadership roles

author"s portrait Why boards and CEOs must professionalize how they appoint communications leaders globally. By Stephanie Roberts.
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