Thought Leadership Essays

Viewing posts from December, 2020

ITL #403   Finding inspiration in disruption moments: a new era of stakeholder engagement

author"s portrait Remote working and digital communications are not a block in building bridges. They are the bricks that support them. By Francesca Concina.

ITL #402 Harsh lessons: what covid-19 has taught us about crisis communication

author"s portrait Strategies that have guided organisations through the pandemic may not be as effective when responding to a different type of crisis which arrives with no warning and escalates rapidly. By Jonathan Hemus.

ITL #401   Purpose-led creativity: impactful communications during the pandemic

author"s portrait Brands that do ‘purpose’ in the right way can help revive spending, drive innovation and improve their relationship with consumers. By Deepshikha Dharmaraj.

ITL #400 - Listening: a much-underrated business tool

author"s portrait Listening allows you to stop guessing and build campaigns based on facts, not assumptions. It’s also a sign of respect. By Emma Kane.
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