By:
Rashmi Soni
27/11/2023
When a brand tells its story honestly and compassionately, it weaves a narrative that customers can connect with on a personal level. By Rashmi Soni.
By:
Lynette Jackson
20/11/2023
Siemens has built a powerful corporate thought leadership strategy on four main principles. By Lynette Jackson.
By:
Kimberly Cohen
06/11/2023
A vision to deliver impactful communication strategies about social changes for the wellbeing of women and girls. By Kim Cohen.
By:
Md Abdul Quayyum
06/11/2023
A development communications perspective from disaster-prone Bangladesh. By Md Abdul Quayyum.
By:
Nils Haupt
30/10/2023
Business leaders are perceived as unifiers and targeted communication from CEOs can enhance this image. By Nils Haupt.
By:
Nick Seymour
23/10/2023
Done correctly, communicating across different platforms and channels helps businesses reinforce brand identity with their target audience. By Nick Seymour.
By:
Kev O’Sullivan
16/10/2023
PR is a magic flute; played horribly by most, played to perfection by the gifted few. By Kev O’Sullivan.
By:
Nidal Abou Zaki
09/10/2023
Authenticity has emerged as a cornerstone in modern public relations, particularly in the context of the Middle East. By Nidal Abou Zaki.
By:
Daniel Silberhorn
02/10/2023
Amid new anti-greenwashing legislation, businesses need to review and strengthen their communications in line with demands for truthful, evidence-based sustainability claims. By Daniel Silberhorn.
By:
Bosco Marti
25/09/2023
Local communities need to understand and feel a part of the projects that are planned in their neighborhoods. By Bosco Marti.
