Values are among the most important investments a business can make and leadership is about so much more than saying stuff. By David Fraser.
Cultural intelligence enables people to work effectively across cultures and is especially important for communicators. By Svetlana Stavreva.
Many businesses are changing how they operate, calling for a reappraisal of director skills and profiles. Will this help more comms leaders get a seat on the board? By Vivian Lines.
International research among experienced crisis lawyers finds that communicators and legal professionals really do think differently. By Tony Jaques.
The misunderstood role of the Corporate Affairs Director, and why it’s not dissimilar to the Chief Operating Officer. By Matthew Jervois.
The PR Training Academy provides laser-focused, PR-speciﬁc skills training endorsed by IPRA to the industry worldwide. By Ellen Gunning.
History never repeats itself exactly, but the 2007-8 financial crisis may provide a few clues as to how the covid-19 crisis will, over time, affect the communications landscape. By Ben Petter.
Brands must prepare for the next generation of consumers who even before adulthood have strong values. By Pelin Kocaalp.
Anders Monrad Rendtorff
There’s far more to a business than its financials. Chief Communications Officers should focus on a broader and more holistic understanding to earn the trust of their top managers. By Anders Monrad Rendtorff.
Many managers tasked with harnessing the power of Artificial Intelligence (AI) don’t have the experience and framework to understand it. PR needs to upskill to help with decision making and value creation. By Kerry Sheehan.