Local communities need to understand and feel a part of the projects that are planned in their neighborhoods. By Bosco Marti.
Embrace digital, ‘gloca-lization’ and diversity for successful communications in Asia Pacific. By Serina Tan
If content is becoming paid for, what differentiates us from advertisers? By Rafiat Gawat.
Industry leaders are embracing measurement approaches that consider the entirety of the customer journey. By James Crawford.
Research finds that PR and Comms professionals wish for a more meaningful, socially relevant profession. By Ana Adi.
Through algorithms, AI is shaping a generation that is distinct from any previous generation, and the PR industry must stay on its toes. By C. Lekha.
The role, function, and future of museums run by corporations. Masahiro Makiguchi (pictured) interviews Naoya Takayanagi.
Varghese M Thomas
Brands must stay on top of Communications trends and use a variety of PR techniques to sharpen their competitive edge. By Varghese M Thomas.
If you want to learn about nuanced storytelling and idea generation, read the newspapers! By Graham Goodkind.
India’s financial sector must up the ante in bolstering the trust of its customers and other stakeholders. By Hemant Batra.