By:
Roger Hurni
16/09/2024
PR professionals can bridge the gap between technology and humanity—and we should think of AI as “artificial interpretation”. By Roger Hurni.
By:
Stuart Maister
09/09/2024
Strategic communications is fundamentally about reputation. And reputation boils down to the question: are you trusted? By Stuart Maister.
By:
Dana Oancea
02/09/2024
An interview with the noted professor and author James E. Grunig on PR and ethics. By Dana Oancea.
By:
Erik van de Nadort
26/08/2024
Many people are growing weary of AI-led communication and looking for authentic human experiences. By Erik van de Nadort.
By:
Philip Tate
19/08/2024
Mentoring is more important than ever and IPRA members should have a lifelong commitment to it. By Philip Tate.
By:
Ong Hock Chuan
12/08/2024
Earned media has always been hallowed ground for public relations, and for good reasons. By Ong Hock Chuan.
By:
Jessica M. Graham
05/08/2024
CCO expertise has become a must-have in an age of rampant misinformation. By Jessica M. Graham.
By:
Edd Fuentes
29/07/2024
Many non-celebrity influencers have higher levels of engagement compared with their celebrity counterparts. By Edd Fuentes.
By:
Andrew Marshall
22/07/2024
Get comfortable posting original content that is informative, relevant and has a clear point of view. By Andrew Marshall.
By:
Dr. Philsouphian
15/07/2024
A strategic public relations model with market value at its core has helped mining and minerals company MIDHCO overcome a crisis with its reputation enhanced. By Dr. Saeed Philsouphian.