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Viewing posts from September, 2010

Ahead of the Curve

Bill Cowen, president of PR Boutiques International, discusses the strategic benefits of boutique firms in ongoing times of change and challenge.

Class C: One Man’s Story

Insightful consumer research presented at the IPRA World Congress in Peru was brought to life for Deborah Charnes when she met a young man from Lima who personified many of the findings and impressed the author with his motivation, initiative and the hard

The Globalization of PR Education?

A growing body of research is at last presenting a clearer picture of how PR is taught across the world. Bruce Berger believes it is high time to discuss a global core curriculum.

Golden Reflections

Professional homogeneity and cultural diversity have made it a rich year for the IPRA Golden World Awards, writes chairman of the judging panel Jean-Pierre Beaudoin.
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