Thought Leadership Essays

Viewing posts from June, 2010

Autonomy without Anarchy

author"s portrait Giles Fraser on how to make the most of your international PR budgets in a constrained financial environment.

Putting Creative Businesses on the International Map

author"s portrait Amsterdam-based Kerrie Finch specialises in PR for international creative companies. Here she explains what it takes to help such businesses stand out from the crowd.

A Very Un-British Election

author"s portrait t was the newly introduced televised leadership debates rather than digital campaigning that connected with people in the run-up to May’s General Election in the UK. By Allan Biggar.

A Profession but Less Professionalized

author"s portrait In response to a recent IPRA Frontline article by Professor Trevor Morris, Dr. Mohammed Abed Said El-Astal sets out to clarify just how much of a profession PR has become.
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