Thought Leadership Essays
Viewing posts from May, 2025
ITL #627 A transformative force: strategic communication in times of disruption
By: Christoph Schwartz 19/05/2025
The future of PR lies in the intelligent interplay of technology, ethics, and strategic foresight. By Christoph Schwartz.
ITL #626 How the term 'leader' is holding back businesses: why it's time for non-leaders to step up
By: Sophia Halkidou 12/05/2025
Many businesses unknowingly lose out by overlooking gifted underachievers. By Sophia Halkidou.
ITL #625 We’re about to lose these “brats” for good: that’s a problem for PR
By: Ayelet Noff 05/05/2025
The news cycle is moving faster than ever before and channels are shifting to appeal to younger generations. PR must rethink how to engage with journalists. By Ayelet Noff.
Authors
- Aaron E. Boles
- Abigail Levene
- Aco Momcilovic
- Adam Harper
- Adam Rubins
- Adedoyin Jaiyesimi
- Advita Patel
- Aedhmar Hynes
- Agustín de Uribe-Salazar
- Akemi Ichise
- Alain Grossbard
- Alain Modoux
- Alan Lane
- Alan Tyrrell
- Alasdair Townsend
- Alberto Melida
- Alejandro Butler
- Alexander Christov, PhD
- Alex He
- Alia Papageorgiou
- Alice Thomas
- Alison Jefferis
- Alistair McLeish
- Alistair Nicholas
- Alistair Peck
- Allan Biggar
- Allison Slotnick
- Amanda Coleman
- Amanda Glasgow
- Aman Gupta
- Amit Misra
- Amybel Sánchez de Walther
- Amy Shanler
- Amy Thurlow
- Amy Wahome
- Ana Adi
- Anders Monrad Rendtorff
- Andrea Anders
- Andrea Cornelli
- Andrea Gissdal
- Andrea Neumann
- Andreas Hammer
- Andres Wittermann
- Andrew Adie
- Andrew Ager
- Andrew Blum
- Andrew Graham
- Andrew Grant
- Andrew Greenlees
- Andrew Griffin
- Andrew Mackay
- Andrew Marshall
- Andrew Mckenzie
- Andrew Sedger
- Andy Green
- Andy Pharoah
- Andy Philpott
- Andy Rowlands
- Angela Jeffrey
- Angela Scaffidi
- Angele Giuliano
- Angeles Moreno
- Angélica Consiglio
- Aniisu K Verghese Ph.D.
- Anja D’Hondt
- Anja Feuerabend
- Anna Krajewska
- Anna Ruth Williams
- Anne Bahr
- Anne Bleeker
- Anne Costello
- Anne Dorte Bach
- Annie Mutamba
- Ann Marie Gothard
- Ann Whyte
- Anthony D’Angelo
- Antonio Rodrigo Sanmartín
- Anton Nebbe
- Archana Jain
- Armand Maris
- Armin Huttenlocher
- Arnaud Pochebonne
- Arthur E.F. Wiese, Jr.
- Arunava Khan
- Arwa Husain
- Ashford Pritchard
- Ashraf Shakah
- Ashwani Singla
- Astrid von Rudloff
- Athena Wang
- Ava Lawler
- Ayelet Noff
- Barbara Crowther
- Barbrha Ibáñez
- Bart de Vries
- Ben Finzel
- Benjamin Haslem
- Ben Maynard
- Ben Petter
- Ben Petter
- Ben Rachel
- Beth Garcia
- Bianca Ghose
- Bidemi Zakariyau
- Bill Cowen
- Bill Margaritis
- Bill Royce
- Binda Rai
- Blair Peberdy
- Bob Grove
- Bob Pickard
- Borja Iglesias
- Bosco Marti
- Brendan Bracken
- Brendon Craigie
- Brian Moriarty
- Bridget Marcou
- Bronwen Andrews
- Bruce Berger
- Bruce Coppa
- Bryan Harris
- Bryan H. Reber
- Burghardt Tenderich
- Burton St. John III
- Camilla Flatt
- Camilla Lercke
- Candice Teo
- Carbo Yu
- Carlo Ennio Stasi
- Carlos A. Mazalán
- Carol Borchert
- Carol Levine
- Carolyn Tieger
- Caryn E. Medved
- Catherine Arrow
- Cayce Myers, Ph.D., LL.M., J.D., APR
- Cem Ýlhan
- Ceyda Aydede
- Charlotte Chunawala
- Charlotte West
- Chek Yee
- Cheryl Krauss
- Cheryl Moore
- Chris Atkins
- Chris Bailey
- Chris Dobson
- Chris Genasi
- Chris Owen
- Christal P. McIntosh
- Christiaan Prins
- Christian Krpoun
- Christina Forsgård
- Christina Kim
- Christine Barney
- Christine L Ammunson
- Christof Ehrhart
- Christophe Ginisty
- Christopher Storck Ph.D
- Christoph Schwartz
- Christoph Schwartz
- Ciro Dias Reis
- Claire Spencer
- Claire Walker
- Clāra Ly-Le Ph.D.
- Claudia Gioia
- Claudia Macdonald
- Claudia Pritchitt
- Claudia Wittwer
- Claudine Moore
- C Lekha
- Colette Ballou
- Colin Shevills
- Courteney Jung
- Crispin Manners
- Daisy Pack, HUNTER
- Dale Fishburn
- Dale Lovell
- Damien Ryan and Lauren Goble
- Damon Hunt
- Dana Oancea
- Daniel Kent
- Daniel Rolle
- Daniel Silberhorn
- Daniel Tisch
- Daniel Verpeaux
- Danijel Koletić
- Danny Cox
- Dan Perlet
- Daphne Liew
- Dave Heinsch
- Dave Robinson
- David Alexander
- David Amerland
- David Brain
- David Croasdale
- David Eisenstadt
- David Fine
- David Fraser
- David Huerta
- David Ketchum
- David Landis
- David Lian
- David Liu
- David Remund
- David Zucker
- Dean Kruckeberg
- Dean Kruckeberg Ph.D.
- Debbie Hindle
- Deb Camden
- Deborah Charnes Vallejo
- Deborah Gray
- Deepa Dey
- Deeped Niclas Strandh
- Deepshikha Dharmaraj
- Dejan Verčič and Ansgar Zerfass
- Delia Sieff
- Delphine Jouenne
- Dennis de Cala
- Dennis Landsbert-Noon
- Derrick Pieters
- Dessislava Boshnakova
- Diana Verde Nieto
- Dian Wahlen
- Didier Lagae
- Dilip Cherian
- Dimitri Schildmeijer
- Dionne Clemons
- Djohansyah Saleh
- Dorle Riechert
- Dr Sabine Hückmann
- Duygu Cavdar
- Edd Fuentes
- Eike Alexander Kraft
- Eirik Øiestad
- Elaine Cameron
- Elaine Cruikshanks
- Elena Baikaltseva
- Elena Fadeeva
- Eleonora Leone
- Elina Melgin
- Elisabeth Hilsdorf
- Eliza Hazlerigg
- Ellen Gunning
- Ellen Lubell
- [email protected]
- Ellen Raphael
- Emily Teitelbaum
- Emma Dale
- Emma Dale
- Emma Johnson
- Emma Kane
- Emma Kelly
- Emmanuel Goedseels
- Emma Richards
- Eric Dragt
- Erika Pope
- Erik Jonnaert
- Erik van de Nadort
- Ernst Primosch
- Esmé Gibbins
- Esther Cobbah
- Eszter Szabo
- Etsuko Tsugihara
- Evadney Campbell
- Eva Sogbanmu
- Eva Torra
- Evelyn John Holtzhausen
- Faith Senam Ocloo
- Farzana Baduel
- Firas Sleem
- Flavia Bonfá
- Founder & CEO, SlicedBrand
- Francesca Concina
- Franco Giacomozzi
- Francois Baird
- Frank G. Kurzhals
- Frank Ovaitt
- Fraser Hardie
- Gabrielle Gambrell
- Gail Cohen
- Gail S. Thornton
- Garry Lockwood
- Gary Wells
- Gavin Haycock
- Gene Marbach
- Genevieve Hilton
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- George Allen
- George Flessas
- George Noon
- Georgios Kotsolios
- Georg Lahme
- Gerd Götz
- Gergana Vassileva
- Gerry Griffin
- Gerry McCusker
- Giles Fraser
- Gillian Findlay
- Girish Balachandran
- Giselle Bodie
- Glenn Schloss
- Gordana Bekčić Pješčić
- Gordon Coulter
- Graeme Domm
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- Graham Goodkind
- Greg Haas
- Gregory Cole
- Greg Wright
- Guðjón Heiðar
- Guðjón H Pálsson
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- Gustavo Averbuj
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- Guy Versailles
- Guy Walsingham
- Hannah Patel
- Hansch van der Velden
- Harald Bråthen
- Haroon Sugich
- Harriet Mouchly-Weiss
- Heath Applebaum
- Heather Astbury
- Heather Chambers Knox
- Heather Kernahan
- Heikki Sal-Saller
- Hélène V. Gagnon
- Hemant Batra
- Hil Berg
- https://www.ipra.org/dashboard/my_cms/itle/add/
- Hubert Wisse
- Iain Burns
- Ian Herbison
- Ian Rumsby
- Ilissa Miller
- Illka Gobius
- Ina Nikolova
- Indira Abidin
- Inge Wallage
- Ingmar de Gooijer
- Inna Alexeeva
- Ivan Jaksic
- Jacek Jakubczyk
- Jacek Ławrecki
- Jackie Cooper
- Jack Pearce
- Jacqueline Purcell
- Jacquie L’Etang
- Jaideep Shergill
- James Crawford
- James Duffy
- James Lakie
- James Lukaszewski
- James Lynch
- James McQueeny
- James Savage
- James Thellusson
- James Weeks
- Jamie X Oliver
- Jane Hammond
- Jane Stabler
- Janet Kabue-Kimani
- Janine Allen
- Jean-Michel Dumont
- Jean-Pierre Beaudoin
- Jeff Chertack
- Jeff Risley
- Jennifer Hardie
- Jennifer Hawkins
- Jennifer Janson
- Jennifer Leppington-Clark
- Jenni Field
- Jenny Hoefliger
- Jens D. Mueller
- Jens Seiffert-Brockmann Ph.D.
- Jeremy Galbraith
- Jeremy Galbraith
- Jessica Adelman
- Jessica M. Graham
- Jessica Van Onselen
- Jill Dosik
- Jim Donaldson
- Jim Kerr
- Jim Surguy
- Jim Walsh
- Jirimiko Oranen
- Joachim Klewes
- Joanna Oosthuizen
- Joanne Kennedy
- Jo Crawshaw
- Jodi Olson
- Joe Cohen
- Joerg Mueller-Duenow.
- Johan Melchior
- Johanna McDowell
- John Bailey
- John Foster
- John Gilfeather
- John Maroon
- John McLaren
- John Orme
- John Russell
- John Seng
- Jonas Jonell
- Jonas Rodny
- jonathan Hemus
- Jonathan Hemus
- Jonathan Sanchez
- Jonathan Shillington
- Jonathan Simnett
- Jonathan Smith
- Jonathan Wilson
- Jon Meakin
- Jonne Ceserani
- Jon van Dongen
- Jorge Acosta
- Jörg Pfannenberg
- José L. Ibarra
- Joseph A. Brennan Ph.D.
- Joshua Van Raalte
- Joshua Van Raalte,
- Joy Scott
- Juan-Carlos Molleda
- Juan-Carlos Molleda
- Juan F. Lezama
- Judith Hamblyn
- Judith Moore
- Judith von Gordon
- Julia Cartwright
- Julia Harrison
- Julia Hobsbawm
- Julia Stonogina
- Julia Willoughby
- Julie Atherton
- Julie Exner
- Julie Gaye
- Jutta Lorberg
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- Karl G. Rickhamre
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- Kathryn Goater
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- Katie Spreadbury
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- Kavita Rao
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- Keisuke Maeda
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- Malcolm Padley
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- Masahiro Makiguchi
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