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Message from the IPRA President: Feeling the difference  April 2024

Dear friends and colleagues,

Invitation to an IPRA webinar on Impact PR: Thursday 18 April (rescheduled)

I am pleased to invite you to the next in the series of IPRA Thought Leadership webinars. The webinar Impact PR: Getting tough to win on the hard issues will be presented by Mark Giles on Thursday 18 April 2024 at 12.00 GMT/UCT (unadjusted).

Mina Nazari from Iran’s utility company receives a PRO PR GLOBE

Mina Nazari received her PRO PR GLOBE award at a ceremony in Belgrade last week. Ms. Nazari was IPRA’s nomination from 2023. She is manager for public relations and communications at the Power Distribution Company of Tabriz. The PRO PR GLOBE awards are organised by Croatian PR agency, Apriori World. The awards recognise individuals whose work contributes to a better perception of PR by the public. IPRA’s representative to the PRO PR GLOBE awards is board member Jacqueline Purcell.

PR at the next level: connections at the 21st PRO PR

Networking in motion was once again the theme of the 21st PRO PR conference, held recently  in Belgrade, Serbia. The event, organized by Apriori World agency founder and IPRA member Danijel Koletić, gathered more than 30 speakers from all over the world. 

Weaving AI into the fabric of lobbying

Collaboration between government relations and public affairs professionals has the potential to promote the responsible and ethical use of AI. This was one conclusion of the 8th Annual Government Relations Forum.

IPRA celebrates International Women’s Day 2024 at an Inspiring Girls event

IPRA President 2024, Nataša Pavlovic Bujas, attended an event jointly organised by the local branch of Inspiring Girls International and the Academy of Women’s Leadership, in Belgrade. The meeting celebrated International Women’s Day. The guest of honour was HE Ambassador of Sweden, Annika Ben David.

IPRA and the academic community working together to set ethical guidelines for the usage of AI in communications

The Board of the International Public Relations Association chaired by IPRA President, Nataša Pavlović Bujas, has set up a Committee with prominent academics and practitioners to create Ethical Guidelines for the usage of artificial intelligence (AI) in communications. Trustworthy and ethical PR in the AI era is the IPRA President's theme for 2024. These new comprehensive guidelines will help practitioners navigate the emerging world of generative AI. This may be a first step towards its regulation. 

Message from the IPRA President: My IPRA journey March 2024

Dear friends and colleagues,

IPRA and Romania in co-operation agreement

IPRA, the International Public Relations Association, has signed a partnership agreement with the Bucharest-based Forum for International Communications. Under the agreement, inter alia, the organisations will exchange information, share publications and help promote the ethical development of the PR profession with our codes and guidelines.

Invitation to an IPRA webinar on climate change: 14 March 2024

I am pleased to invite you to the next in the series of IPRA Thought Leadership webinars. The webinar Battling climate change with PR: case studies from around the world will be moderated by IPRA Board member Daniel Silberhorn in conversation with 5 finalists in the Golden World Awards climate change category. It takes place on Thursday 14 March 2024 at 12.00 GMT/UCT (unadjusted).

IPRA and ADC Spain in co-operation agreement

IPRA, the International Public Relations Association, has signed a partnership agreement with the Association of Communication Consultancies (ADC). Under the agreement, inter alia, the organisations will exchange information, share publications and help promote the ethical development of the PR profession with our codes and guidelines.

IPRA celebrates a new President

The new IPRA President, Nataša Pavlović Bujas, was presented with the IPRA Chain of Office at a ceremony hosted by the Serbian Chamber of Commerce, in Belgrade last week.

IPRA accord with Zimbabwe PR Institute

IPRA, the International Public Relations Association, has signed a partnership agreement with the Institute of Public Relations and Communication Zimbabwe (IPRC). Under the agreement, inter alia, the organisations will exchange information, share publications and help promote the ethical development of the PR profession with our codes and guidelines.

Message from the IPRA President: Who will rebuild trust?  February 2024

Dear colleagues and fellows,

IPRA refreshes its UN representation

New York City – The International Public Relations Association (IPRA) is proud to announce updates to its representatives to the United Nations (UN) in New York. Matthew Cossel has been promoted to Permanent Representative to the UN from his position as a Youth Representative and both Alexa Moyer and Diya Narayan have been announced as the newest UN Youth Representatives, filling a role held by Cossel for five years.

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