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Viewing posts from October, 2019

Press Room

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Message from the IPRA President: Time to reflect October 2019

The International Public Relations Association wraps its values around a new definition of public relations

After months of exhaustive debate IPRA, the International Public Relations Association, has created a new definition of PR, fit for the times we live in.

IPRA membership gives you 20% off PR books: a new book covers the basics in the challenging world of PR today

As part of our commitment to offer relevant Member Services, IPRA has established an agreement with the publisher Routledge. Under this agreement we offer our members a 20% discount on a selection of books on Public Relations written by renowned authors and covering a wide range of topics including global PR, international relations, social media, cross-cultural PR and much more.

Dentsu’s app-based urban renewal campaign takes the Grand Prix at the 2019 IPRA Golden World Awards, while Riga Airport resonates with global creativity

The Grand Prix 2019 in the IPRA Golden World Awards for Excellence (GWA), the world’s most prestigious PR awards scheme, went to Kobayashi city department of SimCity Buildit, a clever urban renewal campaign by Japan’s Dentsu PR. The provincial city of Kobayashi faces issues relating to depopulation and brain drain. Dentsu put together game developer Electronic Arts and the local government for a groundbreaking educational initiative leveraging the gaming app SimCity BuildIt to create an ideal future version of the city.

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