Viewing posts from March, 2024
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Invitation to an IPRA webinar on Impact PR: Thursday 18 April (rescheduled)
in Press Release 1 month ago
I am pleased to invite you to the next in the series of IPRA Thought Leadership webinars. The webinar Impact PR: Getting tough to win on the hard issues will be presented by Mark Giles on Thursday 18 April 2024 at 12.00 GMT/UCT (unadjusted).
Mina Nazari from Iran’s utility company receives a PRO PR GLOBE
in Press Release 1 month ago
Mina Nazari received her PRO PR GLOBE award at a ceremony in Belgrade last week. Ms. Nazari was IPRA’s nomination from 2023. She is manager for public relations and communications at the Power Distribution Company of Tabriz. The PRO PR GLOBE awards are organised by Croatian PR agency, Apriori World. The awards recognise individuals whose work contributes to a better perception of PR by the public. IPRA’s representative to the PRO PR GLOBE awards is board member Jacqueline Purcell.
PR at the next level: connections at the 21st PRO PR
in Press Release 1 month ago
Networking in motion was once again the theme of the 21st PRO PR conference, held recently in Belgrade, Serbia. The event, organized by Apriori World agency founder and IPRA member Danijel Koletić, gathered more than 30 speakers from all over the world.
Weaving AI into the fabric of lobbying
in Press Release 1 month ago
Collaboration between government relations and public affairs professionals has the potential to promote the responsible and ethical use of AI. This was one conclusion of the 8th Annual Government Relations Forum.
IPRA celebrates International Women’s Day 2024 at an Inspiring Girls event
in Press Release 1 month, 2 weeks ago
IPRA President 2024, Nataša Pavlovic Bujas, attended an event jointly organised by the local branch of Inspiring Girls International and the Academy of Women’s Leadership, in Belgrade. The meeting celebrated International Women’s Day. The guest of honour was HE Ambassador of Sweden, Annika Ben David.
IPRA and the academic community working together to set ethical guidelines for the usage of AI in communications
in Press Release 1 month, 3 weeks ago
The Board of the International Public Relations Association chaired by IPRA President, Nataša Pavlović Bujas, has set up a Committee with prominent academics and practitioners to create Ethical Guidelines for the usage of artificial intelligence (AI) in communications. Trustworthy and ethical PR in the AI era is the IPRA President's theme for 2024. These new comprehensive guidelines will help practitioners navigate the emerging world of generative AI. This may be a first step towards its regulation.
Message from the IPRA President: My IPRA journey March 2024
in Press Release 1 month, 3 weeks ago
Dear friends and colleagues,