Weaving AI into the fabric of lobbying
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1 month ago
Collaboration between government relations and public affairs professionals has the potential to promote the responsible and ethical use of AI. This was one conclusion of the 8th Annual Government Relations Forum.
The Forum, organized by the International Governmental Affairs Professionals Association (IGAPA), was held on 15 March and hosted at Bay Atlantic University, Washington DC. It brings together experts in lobbying, advocacy and government relations.
IPRA Board Member Svetlana Stavreva contributed to a panel on weaving AI into the fabric of lobbying. The discussion shed light on how AI is reshaping regulatory frameworks, content generation and the very nature of lobbying. The panel emphasized the critical need for the ethical use of AI, citing IPRA's new guidelines for AI and PR as an essential tool to navigate the complexities ahead.
Svetlana Stavreva stressed the importance of collaboration between government relations and public affairs professionals: "As AI rapidly becomes part of our daily lives, the importance of us working together is clear. Such collaboration has the potential to promote the responsible and ethical use of AI, which in turn will enhance advocacy while protecting trust."
The Forum serves as a platform for discussions on the latest trends and challenges in lobbying and advocacy, shedding light on the dynamic field of government relations and public advocacy.
Background to IPRA
IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession. IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship. For more see www.ipra.org
Background to the International Governmental Affairs Professionals Association
The International Government Affairs Professionals Association is a community for public affairs professionals. Their mission is to advance the field of public affairs and to provide members with the executive education, expertise and research they need to succeed while maintaining the highest ethical standards. For more see https://igapa.net
Contact
International Public Relations Association Secretariat
United Kingdom
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