IPRA Joins HUOJ in Celebrating 30 Years of Croatian PR excellence

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The Croatian Public Relations Association (HUOJ) marked its 30th anniversary in Split, Croatia, from 5 to 7 November, under the theme of strategic communication and the evolving challenges facing the communications profession.
The anniversary was an opportunity to celebrate three decades of HUOJ’s contribution to the development and professional advancement of public relations in Croatia and the wider region. As an organisation with which IPRA established a cooperation agreement in 2021, HUOJ is an important partner in professional exchange and regional collaboration.
On behalf of IPRA, we extend our warmest congratulations to HUOJ, its leadership, members and the wider communications community on this important milestone, wishing the Association continued success in shaping the future of the profession.
IPRA was represented at the conference by Nataša Pavlović Bujas, IPRA President for 2024-2025, and Krešimir Macan, founder of Manjgura, one of Croatia’s leading public relations agencies. Both are members of the IPRA Alpe-Balkan-Adria (ABA) Chapter and took part in the panel discussion PR 2.0: A New Era of Public Relations addressing the changing expectations of the profession, the impact of new technologies and the growing importance of strategic, responsible and relationship-driven communication.
Background to IPRA
IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession. IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship. For more see www.ipra.org
Background to HUOJ
The Croatian Public Relations Association is a non-profit professional association that brings together public relations professionals with the goal of advancing the profession through a variety of activities such as an annual PR conference, workshops, expert discussions and an annual Grand Prix competition for the best achievements in public relations. We are dedicated to education and training of PR professionals. We have published 13 professional books and manuals since 2007. The association also has thematic sectors including Corporate Communications, Corporate Social Responsibility, Public Sector and Local Government, and Students. For more information visit: www.huoj.hr
Contact
International Public Relations Association Secretariat
United Kingdom
Telephone +44 1634 818308
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