IPRA and the Zambia Public Relations Association sign co-operation agreement


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IPRA, the International Public Relations Association, has signed a co-operation with the Zambia Public Relations Association (ZAPRA). Under the Agreement, inter alia, the two organisations will exchange materials and know-how to help with the development of the PR profession such as IPRA’s Thought Leadership essays.

 

"We are excited about this agreement with IPRA which is a world renowned Public Relations body. ZAPRA exists to promote professionalism and ethical conduct of public relations practice in Zambia and working with IPRA will further enhance ZAPRA's capabilities to meet its objectives.” said ZAPRA President Davies Mupenda.

 

This is the second of a new set of co-operation agreements with national PR groups around the world,” explains IPRA President Bart de Vries. “Under these we hope to provide help where it is needed and also to expand IPRA’s Golden World Awards programme to new areas of PR practice.”



 

Background to IPRA

IPRA, the International Public Relations Association, is the leading global network for Public Relations professionals. Membership is individual not corporate. It aims to further the development of open communication and the ethical practice of public relations. IPRA fulfils this aim through networking opportunities, its code of conduct and intellectual leadership of the profession. IPRA is the organiser of the annual Golden World Awards for excellence – PR's global awards scheme.  With 60 years of experience, IPRA, recognised by the United Nations, is now present throughout the world wherever public relations are practised. IPRA welcomes all those within the profession who share its aim and who wish to be part of the IPRA worldwide fellowship. For more information please visit: www.ipra.org  



Background to ZAPRA

The Zambia Public Relations Association (ZAPRA) is the professional body for Communications and Public Relations practitioners in Zambia whose objective is to promote professionalism, knowledge sharing, and ethical conduct among the members. For more information please visit https://sites.google.com/a/zambiapra.org/zapra/ .

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