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About IPRA:

IPRA, the International Public Relations Association, was established in 1955, and is the leading global network for PR professionals in their personal capacity. IPRA aims to advance trusted communication and the ethical practice of public relations. We do this through networking, our code of conduct and intellectual leadership of the profession.

IPRA is the organiser of public relations' annual global competition, the Golden World Awards for Excellence (GWA). IPRA's services enable PR professionals to collaborate and be recognised. Members create content via our Thought Leadership essays and webinars, social media and our consultative status with the United Nations. GWA winners demonstrate PR excellence. IPRA welcomes all those who share our aims and who wish to be part of the IPRA worldwide fellowship.


IPRA — leading trust and ethics in global communication

 


The IPRA Golden World Awards:


The annual IPRA Golden World Awards (GWA) initiative, established in 1990, recognizes excellence in public relations practice worldwide in a variety of categories. Recipients of the award take particular pride in the recognition granted to their entry as meeting international standards of excellence in public relations. The Global Contribution Award recognises a campaign with an objective of meeting one of the UN's 17 Sustainable Development Goals. The overall IPRA Grand Prix for Excellence is presented to the entry judged as representing the highest standards that year. While there are many national and regional PR awards, there is only one truly global scheme: the GWA.

Latest IPRA Thought Leadership Essays:


ITL #645   Integrated brand positioning and corporate communications: a winner’s playbook for B2B success

A Körber perspective on amplifying your message and maximizing ROI through the power of integration. By Henriette Viebig.

By: Henriette Viebig 22/09/2025



ITL #644   Upholding integrity: why transparency matters in media relations

When a potential media opportunity arises, inform the client first, provide context and seek their expert input. By Kathryn Goater.

By: Kathryn Goater 15/09/2025



ITL #643   Can we be strategic for a second? Successful partnerships in strategic communications

How an agency partner can truly add value from a strategic communications perspective. By Jon White.

By: Jon White 08/09/2025


Latest from the Press Room:

IPRA applauds launch of the UN Global Dialogue on AI Governance

The International Public Relations Association (IPRA) applauds the

Message from the IPRA President: Honouring excellence, Inspiring the future September 2025

Dear friends and colleagues,

 

Artificial Intelligence has rapidly become one of the most dis...

09/09/2025

An invitation to indulge in excellence: the GWA Gala in Ghana

The IPRA Golden World Awards for Excellence ceremony and Gala dinner will take place at 19.15 on Friday 3 Oc...

29/07/2025


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