Midnight Moozart PDF
MIDNIGHT MOOZART. This initiative is a PR project that uses audio content as its core with the aim of increasing milk consumption.The project focuses on the fact that an increasing number of people suffer from sleep disorders due to remote work, which has increased due to COVID-19. We created a series of sleep-inducing background music to listen to with “hot milk”. The audio content received enthusiastic support from people suffering from sleep disorders and achieved public opinion building mainly through SNS.