Lightspeed Hits Hospitality Industry in the Heart PDF
In 2018, Marcommit and Lightspeed successfully ran the 'Meet the chef' campaign. The aim was to create awareness of Lightspeed in the Dutch hospitality industry and to generate pre-marketing leads. By working with six Dutch top chefs in the race for a Michelin star, Lightspeed became the talk of the town and the company strengthened its leading position. This campaign - and its results - got people's mouths watering. It inspired and showed that - with a touch of creativity and a pinch of influencer marketing - you can reach your target group and achieve your goals.