Fizy and Tarkan in new album launch PDF
Digitalisation is rapidly transforming the music industry. The usage habits of music lovers are also changing accordingly. Individuals now listen to song-based music, following lists but not albums. Turkey's digital music platform fizy went into cooperation with Turkey's Megastar Tarkan in order to bring innovations which will respond to this transformation to music lovers. This project brought together Tarkan and fizy. Through this cooperation, digital innovations of music were experienced. Music was not only listened to, but also viewed and personalized content was brought together with the user. Live concerts from digital platform were offered to the Turkish music world.