“Cerro Dragón. Energy for Argentina’s development” is a high-end book intended to communicate a landmark of Pan American Energy (PAE): 20 years of work in the most important oil field in Argentina.   The book was a key communication and relationship element: 3,500 copies were delivered to government authorities; journalists; unions; ONG, employees and communities, among others.   It was the main gift during the company's anniversary events, contributing to PAE’s prestige and strategic visibility. It promotes the way of “being and doing” that characterizes PAE and that has positioned it as the leading private company in Argentina's upstream industry.

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