Thought Leadership Essays

Viewing posts from February, 2024

ITL #564   Leading with impact: how to be strategic with sustainability comms in 2024

By: Tiffany Guarnaccia 26/02/2024
author"s portrait Prioritizing authenticity and incorporating sustainability messaging into existing comms strategies can help companies inspire trust. By Tiffany Guarnaccia.

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ITL #563 - Screw AI: creative excellence is born in our analog world

By: Paul Anthony Larmon 19/02/2024
author"s portrait The best idea can come from the intern or the CEO. What matters is how these ideas are treated, evolved, and polished. By Paul Anthony Larmon.

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ITL #562 PR and the law: battling in the court of public opinion

By: Toby Doman 12/02/2024
author"s portrait What right does PR have to influence the legal process in an era of SLAPPS and ‘lawfare’? By Toby Doman.

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ITL #561 Building corporate trust: the imperative of a solid and holistic communication strategy for ESG Initiatives

By: Jorge Acosta 05/02/2024
author"s portrait Effective communication is the bridge that connects a company’s ESG initiatives with its stakeholders. By Jorge Acosta.

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