ISTANBUL 25 June 2010 – The International Public Relations Association
(IPRA) has chosen the 26 category-winners of its 2010 Golden World Awards
for Excellence in PR. Some features of this years´ candidate as well as winning
entries are, unsurprisingly, marked by the economic context which has prevailed in
2009: while some countries are seeking to restore confidence, others show clear
signs of business dynamism.
The award was received today in Paris by Ms. Irina Bokova, Director-General of UNESCO, from the hands of Ms. Maria Gergova, President of IPRA
The IPRA President’s Award Honours the outstanding contributions to better world understanding in 2009
Frontline June 2010
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| Playing it Safe with Gambling |
Online sports betting site Betfair faces many challenges as it seeks to build its business across Europe including a complex regulatory hierarchy, opposition from state-owned monopolies and consumer sensitivity towards gambling. Tim Phillips sets out a public affairs strategy which has careful reputation management at its core. |
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| Keeping Multinational Companies Relevant in China |
Sheer market size and robust economic growth mean that China remains an attractive proposition. But how can MNCs thrive at a time of waning enthusiasm for foreign partnerships? By David Ketchum. |
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IPRA chooses 2010 Golden World Award Winners for excellence in public relations